Articles by "Tech"

Blogger is the best way to start your blog free


But with blogger there are some problem with domain name its looks too big and not professional with .blogspot.com in domain but they also gives us the option to add custom domain to your blog 

First You have to buy your domain


This is most important that you need a active custom domain without domain name you cant add a custom domain .Some peoples think they just need to add their name of website in custom domain website but this is not true You have to firstly buy a domain and after only that you can access this function ..
There are many Websites to BUY DOMAIN 

The setup Process

In this step you need to setup DNS settings
  1. go to www.blogger.com
  2. Select settings 
  3. on the basic option you will able to see Blog address
  4. Change that to the custom domain
  5. set the nameservers settings and NameLabel, or Host setting 
  6. After 3-4 hour you will able to see your domain working .

if all things go according to this steps then you will able to see your domain working properly
any error ? 
then something went wrong 

Try to see all the settings have done correctly !! 

How technology is shaping the agency model of the future and what marketers should do now




In the first of a new series of articles by PHD’s Worldwide CEO Mike Cooper, he explains how the technology on display at CES in Las Vegas is driving change within the agency model.

Around this time each year, agency staff and client marketers from around the world head for the Nevada desert to spend a few days under the bright Las Vegas lights, exploring the Consumer Electronics Show (CES).
In the past, this pilgrimage to the world’s gambling Mecca would have been rooted in curiosity for a glimpse into the future of mainstream technology.
Delegates wanted to understand what was coming over the horizon in terms of robotics, wearables, Artificial Intelligence (AI), Virtual Reality, and Machine Learning, and how it could all perhaps, one day, impact the business of media and advertising.
As we enter the eighteenth year of the 21st century however, the incredible rate of technological progression over the past two decades has propelled us to that ‘one day’ today.
Yes, the gadgets on display in the CES exhibition halls, located just off the Las Vegas Strip, still reveal rather more about the potential, rather than the actuality, for technology to fully merge with our environments and our physical bodies - anticipating our every need and making key decisions for us.
However this year, perhaps more than any other year, they also importantly inform us how we as agencies and marketers need to evolve quickly, in order to keep pace.
CES exhibits show us that beyond paid media, a cognitive layer is expanding rapidly across the digital landscape, creating an urgent need for new specialists with specialisms in areas such as retail algorithms and how to influence the everyday purchasing decisions made by Virtual Personal Assistants. This only serves to reinforce the view that retail and media are moving ever closer together.
This has profound effects for anyone in or associated with media.
Marketing technologists will play a pivotal role in the new agency model but they’ll need support from a greater number of analysts and data scientists, working with talented cognitive assistants to interrogate ever-increasing data streams for an always-on global audience.
These teams will help clients generate new knowledge by pulling in a vast array of information about the brand, products, ingredients and the supply chain into one database.
That information can then be used to power chatbots, messaging concierge services, or even the video ads of tomorrow - which can be interrupted with voice to ask questions or request to book, even before returning to finish viewing the ad.
A new breed of cognitive consultants, responsible for knowledge management and keeping ahead of ever-changing trends - such as the extension of e-commerce into video, hearables, and mixed reality - will require the ability to adapt at speed and work across individual sector specialists.
The role of the agency strategist will also diversify to become more consultative so that they can keep clients informed of the opportunities that exist in this constantly evolving space.
This new strategist will further need to advise on areas such as asset management, investment planning and the new possibilities for brand expression.
The role of the creative will also evolve, alongside the potential for programmatic brand expression.
Technologies currently trying to establish a foothold hold exciting creative promise for immersive worlds, multi-dimensional layers, and cognitive brand characters with identities that can be personalised for different audience segments.
It’s important that marketers understand the evolution of these agency roles, along with the technological advancements driving this change.
The diversification of the CMO’s role is being driven by the seismic growth in the amount of available data relating to the customer and their purchasing journey, so it’s vital that they work collaboratively with both their CIOs and these new agency specialists.
If clients neglect marketing technology, data strategy, knowledge management and the required investment in new skillsets, the gap between brand and agency will widen.
If that happens, we’ll enter the second decade of the 21st century speaking a different language to our clients, unable to realise the true potential of this new media world order as a result.
So, if you were unable to catch a flight to Las Vegas this week, make knowledge acquisition in technology and media your New Year's resolution.
For our part, we’ll be publishing a series of articles looking at the impact of those technologies driving the closing gap between technology and us – a subject explored in PHD’s latest thought leadership publication Merge, featuring thoughts from industry leaders and the futurist Ray Kurzweil.
With the gadgets at CES 2018 showing enhanced levels of intelligence, we’ll all soon be working in a new wired world where AI flows around us like electricity. It’s up to us, as both agencies and marketers to redesign our systems and processes now so that we can face the future together and embrace what it has to offer.
It’s never been a more exciting time to be in media, despite what the cynics say.

Google And Lenovo Unveil The First High-Quality Stand-Alone VR Headset




Story image for google from Fast Company
For more than two years, consumer virtual reality has been in 1.0 mode. The first generation of VR devices needed to be linked to either an external PC or a smartphone from the likes of Facebook-owned Oculus, HTC, Google, Sony, and a few others. But this year, we’ll see the beginnings of VR 2.0: Stand-alone headsets.
Today, Google and Lenovo pulled back the wraps on their entrant into the stand-alone VR world, the Mirage Solo, a device that has all its computing onboard, and which is capable of positional tracking with no external sensors.
Stand-alone VR is one of the innovations that could help virtual reality become a truly mainstream technology given that it does away with all the cables and wires that weigh down the user experience on systems like the Oculus Rift or HTC Vive. Although analysts predict that VR will be a $38 billion industry by 2026, it has been slow to gain traction with consumers. And while things like lower hardware prices, more and better content, and improved social experiences will help, innovations in the hardware, like the release of stand-alone headsets, is likely to be a major boon for the industry.
Lenovo’s Mirage Solo incorporates Google’s Daydream VR platform, meaning it joins an ecosystem that currently includes 15 Daydream-compatible smartphones. But while Daydream to date has offered a 1.0 VR experience that’s far less capable than higher-end (and more expensive) devices like the Oculus Rift or HTC Vive, the Mirage Solo vaults Google’s platform into the so-called “six degrees of freedom,” or 6DOF, arena. That means that rather than simply being in the center of a 360-degree view, users of the new device will be able to, as Google vice president of virtual and augmented reality Clay Bavor put it in a blog post, “duck, dodge and lean, and…step backwards, forwards, and side to side” in VR experiences.
VR systems featuring 6DOF enable much richer content given that people can move around in three-dimensional space rather than being limited to the center of a 360-degree view.

[Photo: courtesy of Lenovo]
That’s thanks to Google’s WorldSense technology, which it first unveiled at its I/O developers event last spring. That technology merges work done by the teams of both Daydream and Tango–Google’s augmented reality platform. Bavor said last spring that WorldSense will blend a lightweight, easy-to-use VR system with technology that can see and map three-dimensional space.
Although neither Google nor Lenovo has yet revealed the price of the Mirage Solo, the device is expected to be available in the second quarter of 2018. Bavor said last year that he expected third-party-manufactured WorldSense devices–which will feature a reference design from Google that’s based on Qualcomm’s Snapdragon 835 chipset–to cost roughly the same as “desktop devices.”
That was a clear reference to the Oculus Rift and the HTC Vive, which at the time cost $599 and $799, respectively. However, the Rift now sells for $399, and the Vive for $599, so it’s not clear if the Mirage Solo will be able to match either of those prices. Google’s own Daydream View headset, which works with smartphones like the Google Pixel, and doesn’t offer positional tracking, costs $99.
One additional dynamic that Google did not expect when it announced stand-alone headset technology at I/O last year was that its only manufacturing partner on WorldSense-compatible systems would be Lenovo. Initially, Google said it would be working with both Lenovo and HTC on stand-alones, but in November, Google and HTC unexpectedly canceled their plans for a stand-alone Daydream Vive headset.
Instead, HTC said it was focusing its stand-alone work on a device called the Vive Focus, which it plans on selling only in China. At the time, an HTC spokesperson told Fast Company that “We still have a great relationship with Google…but [we] will not be bringing a stand-alone device to Western markets on Daydream.”
And despite the announcements from each company, it’s too early to tell which will be first to market with a stand-alone headset.
At its own developers event in October, Oculus announced both the Oculus Go, a $199 mobile-quality stand-alone headset without positional tracking that should be available in “early” 2018. As well, it said it would start shipping developer kits for its high-end stand-alone headset, code-named Santa Cruz, by October, 2018.

[Photo: courtesy of Lenovo]
Based on those announcements, it seems as though the Oculus Go and Lenovo Mirage Solo are likely to come out around the same time, while the consumer-ready version of Santa Cruz won’t hit store shelves until sometime in 2019.
It’s impossible to say at this point where the Mirage Solo will fall in the VR quality spectrum, in spite of being based on WorldSense, and its pricing likely being similar to that of the Rift and Vive. In a test of Oculus’s Santa Cruz in October, Fast Company found the experience of that device to be similar to Rift, with the added benefit, of course, of having no cumbersome wires. In his blog post, Bavor said Mirage Solo features high-performance graphics, a wide field of view, and an advanced blur-free display. If so, it’s fair to imagine the new device being very much a high-quality system on par with Rift and Vive, and better than Sony’s mid-range PlayStation VR.
Yet Mirage Solo will also be compatible with the existing Daydream catalog of more than 250 apps and games, including native Google apps like YouTube, Street View, Photos, and Expeditions. Given that the Mirage Solo features positional tracking, one would imagine that the device will also be capable of running Google’s own high-quality VR experiences, Google Earth VR and Tilt Brush. But Google hasn’t yet said anything about that.

[Photo: couretsy of Lenovo]
VR180
In the meantime, Google wants to help seed the Daydream ecosystem with more content, including users’ own photos and videos. That’s why it developed the VR180 formatwhich offers high-quality stereoscopic photos and video–meaning that what’s close to the camera looks close to viewers, while what’s far away looks far away. When viewed on mobile or desktop, VR180 videos look the same as normal 2D YouTube content, with the edges on both side cropped. But when watched on a VR headset, viewers will see 180 degrees of high-quality, stereoscopic immersive video. In short, Google hopes the format will make creating high-quality VR videos cheap and easy for everyone
Created by Google-owned YouTube, VR180 was first announced last summer. At the time, the company said manufacturers like LG, Lenovo, and Yi were working on VR180 cameras that were expected to be released later in 2017. Now, Google says consumer-grade VR180 cameras from Lenovo and Yi will be available this spring, while one from LG will be released later this year. Panasonic will also build VR180 support into its GH5 cameras, and the professional-quality Z Cam K1 Pro, which costs $2,995, launched recently.


Apple, iOS, iOS 11, iPhone, iPhone X, Face ID, Touch ID, Siri, Animoji








It should be clear by now that Apple’s big bet on the iPhone X is working out just fine. Millions of people appear to be picking them up, but what does the new device tell us about the next decade of smartphones?

Face, the obvious

Biometric ID has come of age.
From Touch ID fingerprint sensors to face recognition systems and whatever comes beyond. It’s not impossible to speculate that one day our solutions will even be able to recognise us through a combination of biometric signals: fingerprint, face, pulse, even by blood type as mobile sensor development accelerates.
That’s important – iPhone X also signals that in future our device security will not rely on a single security flag, but on multiple protections: you still need a strong passcode even when using Face ID. We can anticipate the gradual evolution of multiple, complementary forms of biometric ID.




Pushing the boundaries

That security is becoming more biometric should raise a few red flags. The most obvious being that people will now work to subvert biometric security.

There have already been a couple of over-reported claims in which researchers are said to have undermined Face ID security with masks. In previous year’s we have heard similar claims around Touch ID and use of fingerprint ‘gloves’ stolen from in-depth analysis of pictures stolen from photos in the public space.
Security has always been a cat-&-mouse game. There’s no reason the importance of that game will reduce in an era during which everything will become connected.

Privacy and surveillance

Another concern must be that while we know Apple keeps its Face ID data in a secure enclave that lives only on the device, other firms promising similar biometrics may not be so committed to security.
This may mean the evolution and eventual leak of biometric data concerning many users, which could be undermined with poor intent.
We can also imagine such data being used against citizens by totalitarian governments.
It seems likely the privacy versus public security argument will continue across the next decade.



Different worlds

AR, Animoji, and even Animoji Karaoke all signal a new evolution in computing interfaces. These augmented spaces introduce new paradigms in creativity, application design, and communication.
However, to my mind the most interesting potential of all the technology held inside the so-called “Notch” is the potential for new breeds of gesture-based control and emotional sensing that I believe will become foundational in the creation of next-generation virtual computing user interfaces.
Now your iPhone can sense your movement and identify your face, it seems inevitable that it will eventually become capable of responding to gestures, as well as voice and touch.




Everything machines

Just like his fallen friend and former boss, Apple’s Chief Designer, Jony Ive, always seems to speak truth couched in riddles.
Speaking to Wallpaperhe said:
“I’ve always been fascinated by these products that are more general purpose. What I think is remarkable about the iPhone X is that its functionality is so determined by software… because of the fluid nature of software, this product is going to change and evolve. In 12 months’ time, this object will be able to do things that it can’t now.”
If you think about the powerful A-series processor inside the iPhones X and 8. If you consider their sophisticated graphics performance, and mentally compare the capability of these machines with computing devices, it becomes clear that, iteration by iteration, the smartphone is replacing many of the general-purpose tasks previously transacted on a computer.
All it takes is the software to run that task.
Today’s iPhone X is already quite capable of doing much more than last year’s iPhone, now it’s up to the developers to create solutions that fully exploit that power. The user experience means the object becomes increasingly defined by the software it is running.
What next? Augmented by new user interface paradigms, AI and major improvements in voice, mobile devices will become the primary computing device for many. Apple’s focus on video and photography will maintain for the next decade, too.

Quality costs

Apple’s iPhone X sets another new gold standard for mobile devices: price.
Starting at $999 and climbing to $1,149 in the U.S.A., the company has managed to convince consumers that a device they interact with more frequently than with any other gadget to transact a fast-growing array of tasks is worth paying for.
Some argue that at that price we may as well be buying a computer, which rather misses the point: the iPhone X IS a computer.

We’ll always need computers



The iPhone X signals new generations of ultra-powerful wearable devices, even while Apple’s moves in wearables and cloud/AI computing hint that at least some of the tasks we once used computers for will become completely ambient and virtual.
That’s all good, but we’re always going to need computers around to handle the big tasks – why else has Apple just added 360-degree VR video editing to Final Cut Pro X? We’ll always need computers for some tasks.
Google+? If you use social media and happen to be a Google+ user, why not join AppleHolic's Kool Aid Corner community and get involved with the conversation as we pursue the spirit of the New Model Apple?
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